{"id":4114,"date":"2021-12-16T17:46:44","date_gmt":"2021-12-16T17:46:44","guid":{"rendered":"https:\/\/blog.real-trends.com\/br\/?p=4114"},"modified":"2021-12-16T17:46:47","modified_gmt":"2021-12-16T17:46:47","slug":"promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais","status":"publish","type":"post","link":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/","title":{"rendered":"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais"},"content":{"rendered":"\n<p>N\u00e3o \u00e9 novidade que estoque parado \u00e9 igual a dinheiro parado. Por isso, vale a pena investir em promo\u00e7\u00e3o e desconto para queimar seu estoque em algumas \u00e9pocas do ano, como o sald\u00e3o de janeiro.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"608\" data-src=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1024x608.jpg\" alt=\"Promo\u00e7\u00e3o e desconto\" class=\"wp-image-4091 lazyload\" data-srcset=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1024x608.jpg 1024w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-300x178.jpg 300w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-768x456.jpg 768w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1536x912.jpg 1536w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-700x416.jpg 700w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg 1920w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/608;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1024x608.jpg\" alt=\"Promo\u00e7\u00e3o e desconto\" class=\"wp-image-4091\" srcset=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1024x608.jpg 1024w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-300x178.jpg 300w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-768x456.jpg 768w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-1536x912.jpg 1536w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1-700x416.jpg 700w, https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Como os compradores esperam algum tipo de liquida\u00e7\u00e3o, \u00e9 fundamental se planejar para que a sua promo\u00e7\u00e3o seja bem-sucedida e traga um retorno significativo para o seu neg\u00f3cio. Ent\u00e3o, fique com a gente, pois separamos algumas dicas para ajudar voc\u00ea nesse processo.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<h2 class=\"wp-block-heading\">Quando fazer uma promo\u00e7\u00e3o?<\/h2>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>O primeiro passo \u00e9 analisar o seu estoque e fazer um levantamento dos produtos que est\u00e3o parados a algum tempo e\/ou que est\u00e3o para sair de linha. Feito isso, verifique se h\u00e1 a necessidade de uma promo\u00e7\u00e3o mais agressiva ou se consegue diluir ao longo dos meses.&nbsp;<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Isso \u00e9 importante porque, em alguns casos, o produto pode estar encalhado por ser considerado caro demais e n\u00e3o porque n\u00e3o h\u00e1 demanda para ele, por exemplo. Al\u00e9m disso, estude se h\u00e1 a necessidade de queimar todo o estoque no in\u00edcio do ano ou se \u00e9 poss\u00edvel esperar por datas sazonais.<\/p>\n\n\n\n<style>\n    .banner_m-calendario2022 {\n    display: inline-block;\n    width: 100%;\n    background-image: url('https:\/\/www.real-trends.com\/assets\/img\/blog\/fondos-banners\/calendario2022.png');\n    background-size: cover;\n    background-position: right;\n    padding: 10px 40px 10px 73px;\n    box-sizing: border-box;\n    margin-top: 36px;\n}\n\n.banner_m-calendario2022-grid {\n    display: grid;\n    grid-template-columns: 1.5fr 1fr;\n    align-items: center;\n    column-gap: 3rem;\n    max-width: none;\n}\n\n.img-banner img {\n    max-width: 250px;\n}\n.title-mobile-calendario2022{\n    display: none;\n}\n\n.title-desktop-calendario2022 b {\n    background-image: url('https:\/\/www.real-trends.com\/assets\/img\/blog\/img-banners\/rectangulo-calendario2022.png');\n    background-size: contain;\n    background-position: bottom;\n    background-repeat: no-repeat;\n}\n\n.banner_m-calendario2022-grid h2 {\n    font-size: 22px;\n    font-family: 'proxima_novaregular';\n    font-style: normal;\n    font-weight: lighter;\n    line-height: 27px;\n    margin-bottom: 13px;\n    color: #000000;\n}\n\n.banner_m-calendario2022-grid a {\n    padding: 8px 16px;\n    background-color: #4194d8;\n    border-radius: 4px;\n    color: #fff;\n    font-size: 18px;\n}\n\n.banner_m-calendario2022-grid a:hover {\n    background-color: #236da9;\n    transition: all .2s ease-in-out;\n}\n@media only screen and (max-width: 1000px) {\n    .banner_m-calendario2022 {\n    background-image: url('https:\/\/www.real-trends.com\/assets\/img\/blog\/fondos-banners\/calendario2022-mobile.png');\n    background-size: cover;\n    padding: 40px 0px;\n}\n    .banner_m-calendario2022-grid {\n    display: grid;\n    grid-template-columns: 1fr;\n    grid-row-gap: 20px ;\n    align-items: center;\n    column-gap: 4rem;\n    max-width: none;\n}\n.banner-fondo-title{\n    display: flex;\n    flex-direction: column;\n    justify-content: center;\n    align-items: center;\n}\n.img-banner{\n    display: flex;\n    align-items: center;\n    justify-content: center;\n}\n.img-banner img {\n    width: 245px;\n    height: 150px;\n    max-width: none;\n}\n.banner_m-calendario2022-grid h2 {\n    font-size: 22px;\n    line-height: 27px;\n    margin-bottom: 20px;\n    text-align: center;\n    width: 90%;\n}\n.title-desktop-calendario2022{\n    display: none;\n}\n.title-mobile-calendario2022{\n    display: block;\n}\n\n.title-mobile-calendario2022 b {\n    background-image: url('https:\/\/www.real-trends.com\/assets\/img\/blog\/img-banners\/rectangulo-calendario2022.png');\n    background-size: contain;\n    background-position: bottom;\n    background-repeat: no-repeat;\n}\n.banner_m-calendario2022-grid a {\n    font-size: 18px;\n}\n}\n<\/style>\n\n <div class=\"banner_m-calendario2022\">\n        <div class=\"banner_m-calendario2022-grid\">    \n            <div class=\"banner-fondo-title\">\n                <h2 class=\"title-desktop-calendario2022\">Baixe o <b>calend\u00e1rio de e-commerce<\/b>\ncom as datas-chave para o seu neg\u00f3cio<\/h2>\n                <h2 class=\"title-mobile-calendario2022\">Baixe o <b>calend\u00e1rio de e-commerce<\/b> com as datas-chave para o seu neg\u00f3cio<\/h2>\n                 <a href=\"https:\/\/www.real-trends.com\/br\/calendario-ecommerce-2022\">Baixar<\/a>\n            <\/div>\n            <div class=\"img-banner\">\n                    <img decoding=\"async\" data-src=\"https:\/\/www.real-trends.com\/assets\/img\/blog\/img-banners\/img-calendario2022.png\" alt=\"Calendario Ecommerce 2022\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"https:\/\/www.real-trends.com\/assets\/img\/blog\/img-banners\/img-calendario2022.png\" alt=\"Calendario Ecommerce 2022\" class=\"\"><\/noscript>\n            <\/div>\n        <\/div>\n<\/div>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<h2 class=\"wp-block-heading\">Tipos de promo\u00e7\u00e3o e desconto para queimar seu estoque<\/h2>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Existem alguns tipos de promo\u00e7\u00e3o e <a href=\"https:\/\/blog.real-trends.com\/br\/2021\/07\/15\/ofertas-e-descontos-combine-estrategias-para-vender-mais-no-mercado-livre\/\" target=\"_blank\" style=\"text-decoration: underline; color: #008AFF;\" rel=\"noopener noreferrer\">desconto<\/a> que voc\u00ea pode oferecer. Dentre elas:<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>Desconto: <\/strong>o produto sai por um valor menor do que custava antes.<\/p>\n\n\n\n<p><strong>Desconto progressivo\/cumulativo:<\/strong> quanto mais itens o seu cliente comprar, mais desconto ele recebe. Voc\u00ea pode definir um limite de unidades para ter controle sobre as vendas.<\/p>\n\n\n\n<p><strong>Kits:<\/strong> ao comprar um determinado conjunto de produtos, ele ganha uma porcentagem de desconto.<\/p>\n\n\n\n<p><strong>Oferecer brindes:<\/strong> ao comprar o valor estipulado por voc\u00ea, o comprador ganha um brinde (por exemplo: a cada R$ 100, ganhe uma necessaire exclusiva).<\/p>\n\n\n\n<p><strong>Frete gr\u00e1tis:<\/strong> voc\u00ea pode oferecer frete gr\u00e1tis em qualquer compra ou estipular um valor m\u00ednimo (por exemplo: frete gr\u00e1tis nas compras acima de R$ 100).<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<h2 class=\"wp-block-heading\">8 dicas para vender mais<\/h2>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>1.Conhe\u00e7a o seu estoque<\/strong><\/p>\n\n\n\n<p>Como j\u00e1 falamos, saiba exatamente o que tem no seu estoque e quais produtos merecem desconto.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>2.Saiba exatamente o motivo da promo\u00e7\u00e3o<\/strong><\/p>\n\n\n\n<p>Antes de sair liquidando o seu estoque, tenha bem claro o real objetivo e elabore um plano de a\u00e7\u00e3o.&nbsp;<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>3.Fique de olho na margem de lucro<\/strong><\/p>\n\n\n\n<p>Nem sempre um bom volume de vendas significa uma boa margem de lucro. Por isso, defina uma meta e escolha o tipo de desconto que vai oferecer.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>4.Estipule o prazo&nbsp;<\/strong><\/p>\n\n\n\n<p>Saiba a data de in\u00edcio e de fim da sua promo\u00e7\u00e3o. Pense se vai oferecer descontos por algumas horas, semanas ou o m\u00eas todo.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Al\u00e9m disso, saiba com anteced\u00eancia se far\u00e1 promo\u00e7\u00f5es e descontos com frequ\u00eancia, isso pode afetar na decis\u00e3o de compra. Se a sua loja est\u00e1 sempre em liquida\u00e7\u00e3o, o comprador vai esperar esses momentos para concretizar a compra.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>5.Use gatilhos mentais<\/strong><\/p>\n\n\n\n<p>Uma estrat\u00e9gia bem comum \u00e9 mostrar senso de urg\u00eancia para determinada compra. Frases como \u201cApenas 1 em estoque\u201d podem chamar a aten\u00e7\u00e3o do comprador.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>6.Invista na divulga\u00e7\u00e3o<\/strong><\/p>\n\n\n\n<p>Os seus compradores precisam saber das promo\u00e7\u00f5es. Divulgue nas redes sociais das suas marcas, envie e-mail marketing, otimize o seu site e use a op\u00e7\u00e3o de pre\u00e7os autom\u00e1ticos da Real Trends, caso venda no Mercado Livre.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Veja tamb\u00e9m:<\/p>\n\n\n\n<p><a href=\"https:\/\/blog.real-trends.com\/br\/2021\/05\/06\/o-que-e-reels-e-como-usar-esse-recurso-de-videos-do-instagram\/\" target=\"_blank\" style=\"text-decoration: underline; color: #008AFF;\" rel=\"noopener noreferrer\">O que \u00e9 Reels e como usar esse recurso de v\u00eddeos do Instagram<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/blog.real-trends.com\/br\/2021\/04\/22\/como-usar-o-tiktok-na-sua-estrategia-de-marketing\/\" target=\"_blank\" style=\"text-decoration: underline; color: #008AFF;\" rel=\"noopener noreferrer\">Como usar o TikTok: inclua v\u00eddeos curtos na sua estrat\u00e9gia de marketing<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/blog.real-trends.com\/br\/2021\/11\/11\/como-fazer-anuncio-no-youtube-e-conquistar-mais-vendas-online\/\" target=\"_blank\" style=\"text-decoration: underline; color: #008AFF;\" rel=\"noopener noreferrer\">Como fazer an\u00fancio no YouTube e conquistar mais vendas online<\/a><\/p>\n\n\n\n<style>\n.contenedor-banner-teste {\nbackground-color: #fbfbfb;\nbox-shadow: 0px 0px 8px 0px rgba(0,8,0,0.16);\nmargin: 24px 0px;\ndisplay: grid;\ngrid-template-columns: auto 1fr auto;\nbackground-image: url('https:\/\/www.real-trends.com\/assets\/img\/blog\/fondo-1.png');\npadding: 24px;\nbackground-repeat: no-repeat;\nalign-items: center;\nbackground-size: cover;\ncolumn-gap: 10px;\n}\n.contenedor-banner-teste img:first-child {\nmax-width: 146px;\n}\n.contenedor-banner-teste div {\ntext-align: center;\n}\n.contenedor-banner-teste h2 {\nfont-size: 22px;\nfont-family: 'proxima_novaregular' , sans-serif;\nline-height: 26px;\nmargin-bottom: 5px;\n}\n.contenedor-banner-teste p {\nfont-family: 'proxima_novaregular';\nfont-weight: 200;\nfont-size: 19px;\nmargin-bottom: 12px;\n}\n.img-banner-teste {\nmax-width: 190px;\nwidth: 100%;\n}\n.contenedor-banner-teste button {\npadding: 8px 16px;\nbackground-color: #4194d8;\nborder: none;\nborder-radius: 4px;\ncolor: #fff;\nfont-size: 14px;\n}\n.contenedor-banner-teste button:hover {\nbackground-color: #236da9;\ncursor: pointer;\n}\n@media screen and (max-width: 600px) {\n.contenedor-banner-teste {\nbackground-image: none;\ngrid-template-columns: 1fr;\njustify-items: center;\nbackground-size: auto;\nrow-gap: 16px;\npadding: 48px 24px 24px 24px;\n}\n.img-banner-teste {\nmax-width: 100%;\n}\n.contenedor-banner-teste div {\nmargin: 0px 0px 8px 0px;\n}\n}\n@media only screen and (min-width:600px) and (max-width:1200px) {\n.contenedor-banner-teste {\ncolumn-gap: 40px;\n}\n}\n<\/style>\n<a href=\"https:\/\/www.real-trends.com\/br\/?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=teste_gratis\">\n<div class=\"contenedor-banner-teste\">\n<img decoding=\"async\" data-src=\"https:\/\/www.real-trends.com\/assets\/img\/logo-rt-01.svg\" alt=\"Real Trends\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"https:\/\/www.real-trends.com\/assets\/img\/logo-rt-01.svg\" alt=\"Real Trends\"><\/noscript>\n<div>\n<h2>Teste a Real Trends por 30 dias gr\u00e1tis<\/h2>\n<p>E aumente suas vendas no Mercado Livre<\/p>\n<button>Testar gr\u00e1tis<\/button>\n<\/div>\n<img decoding=\"async\" class=\"img-banner-teste lazyload\" data-src=\"https:\/\/www.real-trends.com\/assets\/img\/blog\/img-1.png\" alt=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"><noscript><img decoding=\"async\" class=\"img-banner-teste\" src=\"https:\/\/www.real-trends.com\/assets\/img\/blog\/img-1.png\" alt=\"\"><\/noscript>\n<\/div>\n<\/a>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>7.Fique atento ao atendimento<\/strong><\/p>\n\n\n\n<p>Prepare a sua equipe para responder \u00e0s d\u00favidas dos seus clientes e, assim, <a href=\"https:\/\/blog.real-trends.com\/br\/2020\/02\/18\/5-dicas-de-como-transformar-perguntas-em-vendas-no-mercado-livre\/\" target=\"_blank\" style=\"text-decoration: underline; color: #008AFF;\" rel=\"noopener noreferrer\">converter perguntas em vendas<\/a>.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p><strong>8.Avalie os resultados<\/strong><\/p>\n\n\n\n<p>Por fim, analise os resultados da sua promo\u00e7\u00e3o. \u00c9 fundamental para entender se a comunica\u00e7\u00e3o foi eficaz e se alcan\u00e7ou o objetivo que voc\u00ea estipulou l\u00e1 no in\u00edcio.<\/p>\n\n\n<div class=\"vc_empty_space\" style=\"height: 20px\"><\/div>\n\n\n<p>Separe um tempo para analisar as suas necessidades! A liquida\u00e7\u00e3o pode ser uma boa maneira de atrair clientes novos e antigos com promo\u00e7\u00f5es e descontos e queimar o estoque daqueles produtos que saem com menos frequ\u00eancia.<\/p>\n\n\n\n<style>\n.contenedor-banner-news {\nbackground-color: #fbfbfb;\nbox-shadow: 0px 0px 8px 0px rgba(0,8,0,0.16);\nmargin: 24px 0px;\n}\n.banner-news-info {\ndisplay: grid;\ngrid-template-columns: auto 1fr;\npadding: 24px 40px;\ncolumn-gap: 16px;\nalign-items: center;\n}\n.banner-news-info img {\nmax-width: 52px;\n}\n.banner-news-info h2 {\nfont-size: 20px;\nline-height: 23.5px;\npadding-bottom: 4px;\n}\n.banner-news-info p {\nfont-size: 14px;\nline-height: 17px;\n}\n.banner-news-form {\nbackground-color: #9ce5d3;\npadding: 24px 40px;\n}\n.banner-news-form div.frm_fields_container {\ndisplay: grid;\ngrid-template-columns: 1fr 1fr auto;\n}\n.banner-news-form .frm_fields_container #frm_field_7_container {\ngrid-column: 1\/2;\n}\n.banner-news-form .frm_fields_container #frm_field_8_container {\ngrid-column: 2\/3;\n}\n.banner-news-form .frm_fields_container .frm_submit {\ngrid-column: 3\/4;\n}\n.banner-news-form .frm_fields_container .frm_submit button.frm_button_submit {\nmargin-top: 3px;\n}\n.banner-news-form .with_frm_style .frm_form_fields > fieldset {\npadding: 0;\n}\n.banner-news-form .frm_style_formidable-style.with_frm_style .frm_error {\n    color: #f04e54;\n}\n.banner-news-form .frm_style_formidable-style.with_frm_style .frm_message p {\n    font-size: 16px;\n}\n@media screen and (max-width: 768px) {\n.banner-news-info {\ngrid-template-columns: 1fr;\npadding: 24px 28px;\n}\n.banner-news-form {\npadding: 24px 28px;\n}\n.banner-news-info h2 {\npadding: 4px 0px 8px 0px;\n}\n}\n<\/style>\n<div class=\"contenedor-banner-news\">\n<div class=\"banner-news-info\">\n<img decoding=\"async\" data-src=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2020\/06\/popup-ico2.png\" alt=\"N\u00e3o ao spam\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/200;\"><noscript><img decoding=\"async\" src=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2020\/06\/popup-ico2.png\" alt=\"N\u00e3o ao spam\"><\/noscript>\n<div>\n<h2>Inscreva-se na nossa newsletter<\/h2>\n<p>Receba tudo o que acontece no Mercado Livre e no mundo do e-commerce direto no seu e-mail.<\/p>\n<\/div>\n<\/div>\n<div class=\"banner-news-form\">\n<link rel='stylesheet' id='formidable-css' href='https:\/\/blog.real-trends.com\/br\/wp-content\/plugins\/formidable\/css\/formidableforms.css?ver=11281736' type='text\/css' media='all' \/>\n<div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_4_container\" >\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form \" id=\"form_newsletter-brasil-notas\" >\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">Newsletter Brasil Notas<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"4\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_4\" id=\"frm_hide_fields_4\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"newsletter-brasil-notas\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_4\" name=\"frm_submit_entry_4\" value=\"ee40320859\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/br\/wp-json\/wp\/v2\/posts\/4114\" \/><div id=\"frm_field_7_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm_full\">\r\n    <label for=\"field_nome2f57e4e9006dcf2f434ed821df47f9\" id=\"field_nome2f57e4e9006dcf2f434ed821df47f9_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\"><\/span>\r\n    <\/label>\r\n    <input type=\"text\" id=\"field_nome2f57e4e9006dcf2f434ed821df47f9\" name=\"item_meta[7]\" value=\"\"  placeholder=\"Nome\" data-reqmsg=\"Complete este dado.\" aria-required=\"true\" data-invmsg=\"Text is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_8_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm_full\">\r\n    <label for=\"field_e-mail6ba45c4f5758229f4e0\" id=\"field_e-mail6ba45c4f5758229f4e0_label\" class=\"frm_primary_label\">\r\n        <span class=\"frm_required\"><\/span>\r\n    <\/label>\r\n    <input type=\"email\" id=\"field_e-mail6ba45c4f5758229f4e0\" name=\"item_meta[8]\" value=\"\"  placeholder=\"E-mail\" data-reqmsg=\"Complete este dado.\" aria-required=\"true\" data-invmsg=\"Verifique seu e-mail.\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_11_container\" class=\"frm_form_field form-field \">\n\t<div class=\"frm_submit\">\r\n\r\n<button class=\"frm_button_submit\" type=\"submit\"  >Quero receber<\/button>\r\n\r\n<\/div>\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t<\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.<\/p>\n","protected":false},"author":29,"featured_media":4091,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[125],"tags":[],"class_list":["post-4114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dicas-para-vender-mais"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais<\/title>\n<meta name=\"description\" content=\"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais\" \/>\n<meta property=\"og:description\" content=\"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Trends Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-16T17:46:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-16T17:46:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1140\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Natasha\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natasha\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/\",\"url\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/\",\"name\":\"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais\",\"isPartOf\":{\"@id\":\"https:\/\/blog.real-trends.com\/br\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg\",\"datePublished\":\"2021-12-16T17:46:44+00:00\",\"dateModified\":\"2021-12-16T17:46:47+00:00\",\"author\":{\"@id\":\"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/8028cc7a104c07f666d0a080fc2d69c7\"},\"description\":\"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage\",\"url\":\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg\",\"contentUrl\":\"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg\",\"width\":1920,\"height\":1140,\"caption\":\"Promo\u00e7\u00e3o e desconto\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/blog.real-trends.com\/br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/#website\",\"url\":\"https:\/\/blog.real-trends.com\/br\/\",\"name\":\"Real Trends Blog\",\"description\":\"Tudo o que voc\u00ea precisa saber em um s\u00f3 lugar\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.real-trends.com\/br\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/8028cc7a104c07f666d0a080fc2d69c7\",\"name\":\"Natasha\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/37e97461cc6d702f440074800df84f20?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/37e97461cc6d702f440074800df84f20?s=96&d=mm&r=g\",\"caption\":\"Natasha\"},\"url\":\"https:\/\/blog.real-trends.com\/br\/author\/natasha\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais","description":"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/","og_locale":"pt_BR","og_type":"article","og_title":"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais","og_description":"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.","og_url":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/","og_site_name":"Real Trends Blog","article_published_time":"2021-12-16T17:46:44+00:00","article_modified_time":"2021-12-16T17:46:47+00:00","og_image":[{"width":1920,"height":1140,"url":"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg","type":"image\/jpeg"}],"author":"Natasha","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Natasha","Est. tempo de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/","url":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/","name":"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais","isPartOf":{"@id":"https:\/\/blog.real-trends.com\/br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage"},"image":{"@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg","datePublished":"2021-12-16T17:46:44+00:00","dateModified":"2021-12-16T17:46:47+00:00","author":{"@id":"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/8028cc7a104c07f666d0a080fc2d69c7"},"description":"Investir em uma estrat\u00e9gia de liquida\u00e7\u00e3o pode ser uma forma eficaz de atrair novos e antigos compradores com algum tipo de promo\u00e7\u00e3o e desconto.","breadcrumb":{"@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#primaryimage","url":"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg","contentUrl":"https:\/\/blog.real-trends.com\/br\/wp-content\/uploads\/2021\/12\/16_blog-br-1.jpg","width":1920,"height":1140,"caption":"Promo\u00e7\u00e3o e desconto"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.real-trends.com\/br\/2021\/12\/16\/promocao-e-desconto-como-queimar-seu-estoque-e-vender-mais\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/blog.real-trends.com\/br\/"},{"@type":"ListItem","position":2,"name":"Promo\u00e7\u00e3o e desconto: como queimar seu estoque e vender mais"}]},{"@type":"WebSite","@id":"https:\/\/blog.real-trends.com\/br\/#website","url":"https:\/\/blog.real-trends.com\/br\/","name":"Real Trends Blog","description":"Tudo o que voc\u00ea precisa saber em um s\u00f3 lugar","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.real-trends.com\/br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/8028cc7a104c07f666d0a080fc2d69c7","name":"Natasha","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/blog.real-trends.com\/br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/37e97461cc6d702f440074800df84f20?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/37e97461cc6d702f440074800df84f20?s=96&d=mm&r=g","caption":"Natasha"},"url":"https:\/\/blog.real-trends.com\/br\/author\/natasha\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/posts\/4114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/comments?post=4114"}],"version-history":[{"count":3,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/posts\/4114\/revisions"}],"predecessor-version":[{"id":4117,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/posts\/4114\/revisions\/4117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/media\/4091"}],"wp:attachment":[{"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/media?parent=4114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/categories?post=4114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.real-trends.com\/br\/wp-json\/wp\/v2\/tags?post=4114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}